PAGUDPUD, Ilocos Norte — An Indigenous Peoples (IP) community in Barangay Saguigui has successfully transitioned from coffee growers to processors, launching their own coffee roasting operations and moving toward a significant expansion of their plantation area this year.
The milestone was marked by the successful testing of a new coffee roasting machine, donated by the Department of Science and Technology (DOST), on January 25, 2026.
Expanding the “Now Brewing” Project The community currently manages a 100-hectare project initially launched under the National Greening Program (NGP). Provincial officials confirmed that an additional 100 hectares are now being developed to scale up production.
- Varieties Grown: The plantation currently produces Arabica, Excelsa, and Liberica coffee blends.
- Collaborative Support: The project is a joint effort between the provincial government of Ilocos Norte, the Department of Agriculture (DA), the Department of Trade and Industry (DTI), and the local IP community.
- Upcoming Infrastructure: The DA has committed funding for a dedicated processing facility, a nursery, and a solar drier to further improve product quality and output.
Market Potential and Livelihood Mayor Rafael Ralph Benemerito noted that the potential for the local coffee industry is immense, with up to 500 hectares of land in Saguigui suitable for development. The project aims to capitalize on strong market demand for locally sourced, high-quality coffee.
- Livelihood Boost: Joegie Jimenez, environment representative for the provincial government, emphasized that the initiative provides sustainable livelihood opportunities for the IP community while supporting the government’s reforestation goals.
- Environmental Impact: The project integrates environment-friendly practices and is maintained by Barangay Ranger Officers who oversee the plantations from planting to harvest.
The revitalization of coffee growing in Pagudpud began in earnest in 2021 with a P3 million allocation from the Environment and Natural Resources Office (ENRO). As the community begins to roast its own beans in 2026, the local “Saguigui Blend” is poised to become a significant contributor to the province’s agricultural economy.